About
Tusitala is a Singapore-based digital storytelling studio that creates novel literary experiences. We produce creative projects that are interactive, fun, and meaningful, reimagining the future of reading where art meets tech. Our team of arts managers, designers and web developers work with partners on programmes, events, and social impact storytelling to inspire curiosity.
Tusitala started in 2010 and is based in Singapore. It means “teller of tales” in Samoan. It was the nickname given to author Robert Louis Stevenson by the locals of Samoa, where he spent the last years of his life telling stories. Our work embodies the essence of a storyteller: using different mediums and techniques to deliver a powerful message to audiences.
Our logo is a kitsune, an enchanted nine-tailed fox that casts spells of illusion and designs rich worlds that the others see, feel and perceive as real. Inspired by its intelligence, mischievousness, and shape-shifting abilities, Tusitala’s values are knowledge, creative rebellion, and versatility.

Christine

Vaibhav

Rina
With a transmedia mindset, you don’t have to choose between print and digital.
Work
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Ente Veedu, My Home: Malayalees In Singapore
Exhibition
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AR Tattoos for Asian Festival of Children’s Content 2023
AREventProduct DesignSocial Media
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Art Tech PechaKucha
Event
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*SCAPE Dance Residency Showcase – “my_space”, featuring the HoloLens
Mentorship
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little red comma
Web DesignWebsites
We’re happiest when we’re working on projects that allow us to be creative and experimental. And, we think, our best work is yet to be done.
Curious about what we’ve worked on?
When creating for digital, technology should augment – not distract from – content.
BASIC S$99 |
PLUS S$299 |
PREMIUM S$699 |
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Revenue Model | *Revenue sharing | *Revenue sharing | *Revenue sharing |
File Required | ^Up to 200-page PDF | ^Up to 200-page PDF | ^Up to 300-page PDF |
Distribution | Amazon Kindle, Kobo, Apple Books, Google Play Books, & E-Sentral | Amazon Kindle, Kobo, Apple Books, Google Play Books, & E-Sentral | Amazon Kindle, Kobo, Apple Books, Google Play Books, & E-Sentral |
eBook Cover | 1 Cover design proposed | Up to 2 Cover designs proposed | |
Website | 1 Website design proposed featuring author & book | 1 Website design proposed featuring author, book and blog | |
Showcase | Listed on Tusitala's website | Listed on Tusitala's website | Listed on Tusitala's website |
Marketing via Tusitala Blog | |||
Marketing via Twitter | |||
Marketing via Facebook/Instagram |
Technology has changed the conversation between the story and the audience
Blog
How we created our very own 3D AR Bookmark
Augmented Reality (AR) has surged in popularity over recent years, given its ability to offer immersive and interactive experiences in various domains. Tusitala has also been exploring AR and other extended reality (XR) technologies in our projects, so we thought it would be interesting to produce a unique AR-based souvenir that could introduce people to…
Exploring the Frankfurt Book Fair: Literature, art and technology
I was at the 75th Frankfurt Book Fair (18 – 22 October 2023) recently, in the capacity of an exco-member of the Singapore Book Publishers Association. The Frankfurt Book Fair is the largest international trade fair for books, with more than 4,000 exhibitors from 95 countries and a packed calendar of events over the five-day…
Creative Technology: Pre-Alpha
Aiming to start a community within the Creative Technology scene in Singapore, an inaugural “Creative Technology: Pre-Alpha” meetup was held on 4 October 2023 at the AI Playground at PlayPan, Peace Centre. This inaugural meetup was organised by Christine Chong from Tusitala, Jake Tan from SERIAL CO_ and Akbar Yunus from Yunora, with the venue…
Two digital narrative storytelling conferences
When I introduce Tusitala, I often use the word “digital storytelling” as shorthand for the kinda weird stuff that we do. I felt a strange comfort in knowing that this is a common problem with my international colleagues in the field, which is also known as “digital publishing”, “amplified publishing”, “new media”, and “electronic literature”….
Writing a Rap with AI Creative Writing Tools like TextFX
To explore AI and keep current on its various possibilities, Tusitala sets aside time every month for learning sessions led by a team member. The first session, run by Christine, was based on TextFX, an AI experiment designed to help rappers, writers, and wordsmiths expand their creative writing process. Powered by Google’s PaLM 2 large…
Careers
Freelance Web Developers (Project Basis)
Tusitala is looking for freelance web developers, ideally from Singapore. We hope to build a network of 4-5 reliable web developers willing to work with the team at Tusitala on various web-based projects on a project basis. Our projects are developed using immersive technologies and the developer gets to develop something with a passion for building experiences, not just static interfaces working with creatives such as writers and illustrators, and usually take three to five months. We are looking for someone who won’t settle for rollovers and a few fadeIn/fadeOuts.
Internships
We are always on the look out for capable, committed and creative interns in the following areas:
- Editorial, research and arts management
- Design, illustration or animation
- Web development
Full- or -part-time internship positions are available on a rolling basis, usually capped at 1 person for each of the three areas above. We prefer for interns to commit to at least 3 months with us, and for a maximum of 6.
Drop us a message at hr@tusitalabooks.com with a short message about what you are interested in, and attach your CV and portfolio.
The future of storytelling is here. Ride the wave with us.
Contact
We’d love to hear from you! Drop us a line.
Email:
ebooks@tusitalabooks.com
Address:
284 River Valley Road
#01-01 Singapore 238325
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